If it is true that...

Startups should approach venture capital firms before they run out of money

and

Investors are more interested in the people behind a startup than the ideas themselves

Then it must be true that...

Startups often require funding from investors

If it is true that...

Startups should approach venture capital firms before they run out of money

Then it must be true that...

Startups should spend their investment money wisely, as running out of money is a common cause of failure