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Claim
Understanding users is the single most important issue for technology startups
Consequences
If it is true that...
Understanding users is the single most important issue for technology startups
and
The best way to figure out what customers want is to watch them and talk to them about what they need
Then it must be true that...
Building something users love and spending less than you make is key to startup success
If it is true that...
Understanding users is the single most important issue for technology startups
Then it must be true that...
The founders of a startup need to include at least one person who can focus on what customers want