Fixed plans are not a mistake in an unpredictable undertaking like fundraising
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Fundraising is hard because it's intrinsically difficult to convince people to part with large sums of money 1 0 2Fundraising is distracting and can halt other operations in a startup 1 0 2Have multiple plans when fundraising 2 0 2Fixed plans are a mistake in an unpredictable undertaking like fundraising 1 0 2The right strategy in fundraising is to have multiple plans depending on how much you can raise 1 0 2Different fundraising plans match different investors 1 0 1Underestimating the amount you hope to raise sends useful signals to investors 1 0 2Stop fundraising when it stops working 1 0 2Raising too much money sets impossibly high expectations and can make a company more rigid 1 0 2Having one founder take fundraising meetings avoids real-time negotiations 1 0 2